Hello!
Hi, I’m Georgia! I’m a producer with extensive experience leading global digital marketing and product campaigns for high-profile clients. I specialize in managing cross-functional teams, guiding creative and technical strategy, and executing multi-channel campaigns across web, email, app, social, and retail platforms. I enjoy consulting with clients, streamlining workflows, and turning strategy into seamless, high-quality digital experiences that reach millions of users worldwide.
Experience
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Interactive Producer 06.2024 - Present
• Client: Apple
• Produce and manage global digital marketing campaigns, delivering creative assets across web, email, app, social, and retail channels to reach millions of users worldwide.
• Own timelines, resourcing, and execution while managing creative teams, daily escalations, and production challenges.
• Lead reviews, stand-ups, briefings, and syncs by aligning creative, technical, and marketing teams to maintain consistency and quality throughout production.
• Execute large-scale global email marketing campaigns with deployments to 140M+ users while ensuring accuracy, consistency, and on-time delivery.
• Collaborate with cross-functional partners by guiding creative and technical decisions alongside designers, copywriters, developers, product marketing, brand, legal, editing, and analytics to produce high-quality digital experiences.
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Product Specialist/Virtual Producer 05.2020 - 05.2024
• Clients include: Amazon, Microsoft, Intel, HP, Merck, Oracle, KPMG, P&G, Charles Schwab, ADP, Intuit, Pfizer, and more.
• Produced and delivered virtual events for clients, with attendee counts up to 200,000, serving as the primary client-facing producer from kickoff through post-event reporting.
• Consulted with clients on event strategy, experience design, platform capabilities, and custom deliverables, including layout, branding, emails, in-event messaging, advertising, and CSS customizations.
• Led weekly client meetings and collaborated cross-functionally with designers, enablement, services, and product teams to align requirements, prioritize tasks, and troubleshoot complex platform or workflow challenges.
• Configured events end-to-end within the platform and managed timelines, revisions, and execution, providing training and guidance to new hires and junior producers.
• Supported high-profile clients during live event days as subject matter expert of system and product, troubleshooting client or attendee issues and resolving technical and back-end errors to prevent recurrence.
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Graphic & Web Designer 05.2018 - 05.2020
• Produced custom websites, marketing collateral, and social graphics for small businesses, managing projects end-to-end.
• Consulted on brand strategy, UX/UI, and visual identity, guiding creative and technical decisions to achieve client goals.
• Built websites on Squarespace with HTML/CSS customizations, ensuring responsive, user-friendly experiences.
• Managed project timelines, client approvals, budgets, and revisions, independently driving all aspects of project delivery.
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Social Media Marketing & Event Planning Intern 10.2017 - 05.2018
• Lead ideation exercise for brand persona, which lead to increased user engagement by ~ 10% by using Instagram and Facebook to market to outreach for new members and followers for the startup
• Conducted UX research and interviewed 15 women to develop content strategy and identify trends in market.
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Marketing & Website Development Intern 03.2016 - 05.2018
• Designed, marketed, and launched the Maybach.com website, which elevated revenue streams by 5%.
• Collaborated with a social media influencer and conducted a photoshoot to promote the seasonal collection and increase revenue streams and consumer awareness of products.
• Built an inventory tracking system, which significantly increased the ability to identify optimal performing products and mitigating risk of catalog gaps and misplaced items.
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Co-Founder, Winner of Startup Weekend 10.2015 - 03.2016
• Won Start-Up Weekend, a 52-hour immersion program, where students ideate, create, and present a business idea from scratch. Created a furniture rental company for college students within an incubator.
• Worked with investors, executives, and marketing professionals regarding the launch of the startup.
• Conducted surveys at local universities to test market demand and research the target demographic
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Global Marketing
Production
Project Management
Design & Strategy Consulting
Marketing Strategy
Team Leadership
Cross-Functional Coordination
User Experience
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Miami University - Oxford, OH
August 2013 - May 2017
BA Emerging Technology in Business and Design
Minor Management & Leadership
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Certified Scrum Product Owner®
Project Management Foundations
User Experience/UX Research Foundations
Software Development Lifecycle
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HTML | CSS | Adobe Creative Suite | Figma | SquareSpace | Wrike | GSuite | SmartSheet
Clients

